For the Danish parliamentary election of 2015, we produced a video campaign for the
Danish political party Liberal Alliance. In collaboration with the party’s skilled communication team, we produced a video explaining their 2025-plan.
Our ambition was for the video to communicate the 2025-plan in a way that was easy to understand without being too heavy.
Together with the 2025-plan video we produced a series of short animation videos that could entertain while also communicate Liberal Alliance’s politics. We also created a quiz format that let the audience participate in the video by guessing silly prohibitions.